This Privacy Policy explains how Wizard Events LLC, a Texas limited liability company doing business as The Anchor Alliance ("The Anchor Alliance," "we," "us," or "our"), collects, uses, shares, and protects information about you.
This policy applies to theanchoralliance.com and to any pages, forms, checkout flows, course portals, and messaging programs we operate at that domain.
Contact information for privacy questions appears in Section 15.
Information you give us directly. Name, business name, email address, mobile and landline phone numbers, mailing address, billing address, job title, company size, revenue range, and any other details you enter into a form, application, survey, assessment, intake questionnaire, or support request.
Payment information. Purchases are processed by third-party payment processors. We receive confirmation of the transaction, the last four digits of the card, the billing name, and the billing ZIP code. We do not store full payment card numbers on our systems.
Account and course activity. Login credentials, course progress, downloads, assessment responses, and materials you submit inside a course or coaching portal.
Event information. Registration details, dietary restrictions, accessibility needs, travel and lodging preferences, and emergency contact information you provide for in-person events.
Communications. Emails, text messages, voicemails, call recordings where permitted and disclosed, chat transcripts, and support tickets.
Automatically collected information. IP address, browser type and version, operating system, device identifiers, referring URL, pages viewed, time on page, and clickstream data, gathered through cookies and similar technologies described in Section 6.
We do not knowingly collect sensitive personal information such as Social Security numbers, government identification numbers, precise geolocation, biometric data, or health information. Do not submit that information to us.
We use the information we collect to:
Deliver coaching, consulting, courseware, and events you purchase or register for
Process payments, issue receipts, and manage billing
Respond to inquiries, applications, and support requests
Send service and transactional messages including confirmations, scheduling, reminders, and account notices
Send marketing communications where you have opted in
Personalize content and offers on our site and in our email and text programs
Measure and improve site performance, content, and conversion
Maintain security, prevent fraud, and enforce our Terms of Service
Meet legal, tax, accounting, and regulatory obligations
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.
All other categories of personal information are subject to the sharing terms described in Section 5. Mobile phone numbers and SMS consent data are excluded from that sharing entirely, except with the subprocessors strictly necessary to transmit the messages you asked to receive, as described below.
Consent. By providing your mobile number on one of our forms and affirmatively opting in, you agree to receive text messages from The Anchor Alliance at that number. Consent to receive marketing text messages is not a condition of purchasing any product or service.
Message types. Depending on which programs you opt into, you may receive:
Marketing and promotional messages about coaching programs, consulting engagements, courses, and events
Event, appointment, and coaching call reminders
Two-way customer care and support conversations
Account, payment, enrollment, and transaction notifications
Message frequency. Message frequency varies by program. Marketing programs generally send up to eight messages per month. Reminder, care, and transactional messages are sent as needed based on your activity with us.
Cost. Message and data rates may apply. Your mobile carrier's standard rates govern.
Opting out. Reply STOP to any message to end messages from that program. You will receive a single confirmation that no further messages will be sent. To rejoin, reply START or opt in again through a form on our site.
Help. Reply HELP for assistance, or contact us using the details in Section 15.
Carriers. Mobile carriers are not liable for delayed or undelivered messages. Delivery is not guaranteed on all carriers or in all locations.
Service providers. We use messaging platforms and telecommunications carriers to transmit the messages you requested. These providers act on our instructions, process the data only to deliver the messages, and are contractually barred from using your mobile number or consent data for their own marketing purposes or from selling or sharing it with anyone else.
Retention of consent records. We retain records of your opt-in and opt-out for as long as required to demonstrate compliance with telecommunications and consumer protection law.
We do not sell your personal information. We do not share your personal information with third parties or affiliates for their own marketing or promotional purposes.
We share information only in these situations:
Service providers. Vendors that operate our business under contract, including our website and CRM platform, email delivery providers, payment processors, course hosting platforms, scheduling tools, event and travel vendors, accounting providers, and analytics providers. They may use the information only to perform services for us.
Coaches and contractors. Independent coaches and contractors engaged to deliver programs you purchased, limited to what is needed for delivery and subject to confidentiality obligations.
Legal requirements. When required by law, subpoena, court order, or governmental request, or when necessary to protect our rights, safety, property, or the rights and safety of others.
Business transfers. In connection with a merger, acquisition, financing, reorganization, or sale of assets, subject to the same protections stated in this policy. Mobile phone numbers and text messaging consent data are excluded from any transfer that would repurpose them for third-party marketing.
With your direction. When you ask us to share information with a named third party.
We use cookies, pixels, tags, and similar technologies to keep you logged in, remember preferences, measure site traffic, understand which content and campaigns perform, and deliver relevant advertising on third-party platforms.
Cookie categories we use:
Category Purpose Strictly necessary Login, cart, checkout, security, form submission Performance and analytics Traffic measurement, page performance, content engagement Functional Saved preferences, language, session continuity Advertising and retargeting Ad delivery and measurement on third-party platforms
You can refuse or delete cookies through your browser settings. Blocking strictly necessary cookies will break parts of the site. We honor Global Privacy Control signals as a valid opt-out of sale or sharing for browsers that transmit them.
Our site links to and integrates with third-party services, including payment processors, video conferencing tools, calendar scheduling tools, social media platforms, and course delivery systems. Their handling of your information is governed by their own privacy policies, not this one. Review those policies before providing information to them.
We keep personal information for as long as your relationship with us is active and afterward for the period needed to meet legal, tax, accounting, and dispute resolution obligations. Financial records are generally retained seven years. Marketing contact records are retained until you unsubscribe and then for a limited period to honor your suppression request. Text messaging consent and opt-out records are retained as described in Section 4.
We use administrative, technical, and physical safeguards designed to protect personal information, including encrypted transmission, access controls, and vendor due diligence. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. Notify us immediately if you believe your account has been compromised.
If you are a California resident, the California Consumer Privacy Act as amended by the California Privacy Rights Act gives you the following rights:
Right to know. Request the categories and specific pieces of personal information we have collected about you, the sources, the business purpose, and the categories of third parties to whom we disclosed it.
Right to delete. Request deletion of personal information we collected from you, subject to legal exceptions.
Right to correct. Request correction of inaccurate personal information.
Right to opt out of sale or sharing. We do not sell personal information and we do not share it for cross-context behavioral advertising in a manner requiring an opt-out. If that changes, we will update this policy and provide a Do Not Sell or Share My Personal Information link.
Right to limit use of sensitive personal information. We do not collect or use sensitive personal information as that term is defined by the CPRA.
Right to non-discrimination. We will not deny you services, charge you a different price, or provide a different level of quality because you exercised a privacy right.
Categories of personal information collected in the preceding twelve months: identifiers, customer records information, commercial information, internet and network activity, professional and employment-related information, and inferences drawn from that information.
To exercise a right, contact us using Section 15. We will verify your identity by matching the information in your request against our records. Authorized agents may submit requests with written permission and proof of authority. We respond within forty-five days and may extend once by an additional forty-five days with notice.
Residents of Texas, Virginia, Colorado, Connecticut, Utah, Oregon, Montana, and other states with comprehensive privacy laws have rights to access, correct, delete, and obtain a portable copy of their personal information, and to opt out of targeted advertising and profiling. Submit requests through the contact details in Section 15. If we deny a request, you may appeal by replying to our decision, and we will respond to the appeal within sixty days.
Our site and services are built for business owners and are not directed to anyone under eighteen. We do not knowingly collect information from children. If you believe a child has provided us information, contact us and we will delete it.
You may unsubscribe from marketing email at any time using the link at the bottom of any marketing message or by contacting us. We will continue to send transactional messages related to purchases, enrollments, events, and account matters.
We may update this policy. The effective date at the top reflects the current version. Material changes affecting how we use or share your information will be announced by email or by prominent notice on the site before the change takes effect.
Wizard Events LLC dba The Anchor Alliance 211 N Loop 1604 E Suite 150 San Antonio TX 78232 Email: [email protected] Phone: 210-750-1041 Web: https://theanchoralliance.com